How to Get Your Music on Spotify Playlists

by RMG EMPIRE STAFF December 16, 2025

Playlists remain one of the biggest discovery engines in streaming. If you want to grow your listeners, you need to understand how to get your music on Spotify playlists, and which kinds of playlists are worth your time. There are three main types: editorial, algorithmic, and independent curator playlists.

RMG Empire insight: Great music still needs a plan. Roots Music Group builds release and marketing strategies for RMG Empire artists. See how we work.

Editorial Playlists

Editorial playlists are built by Spotify’s in-house editors. The only official way to pitch them is through Spotify for Artists. You can pitch one unreleased song per release, and you need to submit it at least seven days before release day. Earlier is better, so aim for three to four weeks.

When you pitch, fill out every field: genre, mood, instruments, culture, and the story behind the song. Editors read hundreds of pitches, so a clear, specific description helps them understand where your song fits.

Algorithmic Playlists

Algorithmic playlists such as Release Radar, Discover Weekly, and Daily Mix are personalized for each listener. You cannot pitch them directly, but you can influence them. When you pitch a song through Spotify for Artists before release, it is typically added to the Release Radar of your followers. After that, the algorithm pays attention to how listeners react: saves, playlist adds, full listens, repeat plays, and shares all send positive signals.

This is why growing real followers matters. Every follower is another Release Radar placement the next time you drop.

Independent Curator Playlists

Independent curators run playlists that can have real, engaged audiences. Research playlists in your genre, look at whether the followers look real, and check whether the playlist is updated regularly. Send short, personal pitches with a private link and a sentence on why your song fits their playlist.

Warning: avoid any service that guarantees streams or placements for a fee. Fake streams can get your music removed and damage your standing with distributors.

Make Your Profile Playlist-Ready

Curators and editors check your profile before adding you. Make sure you have a current artist photo, a strong bio, recent releases, and your own artist playlist. Our guide to optimizing your Spotify for Artists profile shows you how.

Drive Your Own Traffic

Playlists reward songs that already have momentum. Drive fans to your music through short-form video, email, live shows, and collaborations. Saves from real fans in the first week show the algorithm your song deserves a wider audience.

Key Takeaways

• Pitch editorial playlists through Spotify for Artists at least seven days before release
• Grow followers to strengthen your Release Radar reach
• Pitch real, active independent curators in your genre
• Never pay for guaranteed streams
• Build momentum yourself so the algorithm notices

How RMG Empire Can Help

If you would rather spend your time making music, let RMG Empire help with the strategy. Our RMG Artist Development & Release Partnership covers:

• Release calendars and rollout planning
• Instagram and TikTok strategy and content planning
• Creative campaigns with promotional flyers and short-form video concepts
• Distribution setup and metadata

You bring the music. We bring the structure, strategy, and support. Explore our services.

Ready for the Next Level? RMG Empire Can Help

Need a real playlist and release strategy behind your next single? Roots Music Group Inc. is an independent record label and artist-services company with roots in Los Angeles and a network across Miami, Atlanta, and New York.

• Explore RMG Empire release and marketing services
• Submit your music for review
• Meet the RMG Empire artists

Questions? Contact the RMG Empire team.