How to Get Radio Play as an Independent Artist
by February 4, 2026Radio still introduces new music to large audiences, and it adds credibility to your story. Getting played on major commercial stations is difficult without industry support, but independent artists can start building radio momentum today.
RMG Empire insight: Great music still needs a plan. Roots Music Group builds release and marketing strategies for RMG Empire artists. See how we work.
Start With College and Community Radio
College and community stations often support new and local artists. Research stations and specialty shows that play your genre, and follow their submission guidelines.
Target Online Radio and Mix Shows
Internet radio shows, mix shows, and podcasts that feature music are great opportunities. Many DJs and hosts actively look for new music.
Build Relationships With DJs
DJs are tastemakers. Connect with local DJs at events, support their shows, and send them clean and explicit versions of your music in the format they prefer.
Prepare a Radio-Ready Version
Many stations need a clean edit. Also make sure the song is mixed and mastered to a professional standard and not too long.
Send a Professional Pitch
Keep your email short. Include a private link, a download option, a short bio, and a link to your EPK. Read our guide to pitching blogs, radio, and curators.
Register to Get Paid
Radio play can earn royalties. Make sure you are registered with a performing rights organization and, for the recording, with SoundExchange. Learn more in music royalties explained.
Promote Your Spins
When you get played, share it. Radio support builds your story for fans, promoters, and industry contacts.
How RMG Empire Can Help
If you would rather spend your time making music, let RMG Empire help with the strategy. Our RMG Artist Development & Release Partnership covers:
- Marketing and PR support for your release
- A professional EPK and presentation that stations take seriously
- Release strategy that lines up radio, playlists, and social promotion
- Industry relationships built through our network
You bring the music. We bring the structure, strategy, and support. Explore our services.
Ready for the Next Level? RMG Empire Can Help
Radio is still a powerful way to reach new fans. RMG Empire is the artist family of Roots Music Group Inc., built to help independent artists grow with professional structure while keeping their voice and ownership at the center.
- Explore RMG Empire release and marketing services
- Submit your music for review
- Meet the RMG Empire artists
Ready when you are. Submit your music today.
RMG EMPIRE STAFF
RMG Empire Staff is the editorial team at Roots Music Group Inc., an independent record label and artist-services company rooted in Los Angeles with a creative network across Miami, Atlanta, and New York. The team shares practical guidance on artist development, release strategy, marketing, publishing, and booking for independent artists.
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